11 Ways to Promote Hunter as an Affiliate Partner

You've just become a Hunter affiliate partner and might be wondering how to effectively promote Hunter.

Here are eleven ways to help you convert your audience and maximize your earnings using your Hunter affiliate link. 👇

Review posts

What’s the most common way people search for software to use? They type relevant keywords into Google or YouTube to conduct some research.

This method is particularly prevalent when it comes to cold email platforms like Hunter.

One of the simplest and most common ways to earn as a Hunter partner is by writing or recording reviews. If you possess SEO skills, this can be an excellent initial strategy.

For example, Kripesh Adwani’s review of Hunter.io ranks #3 on the first page of Google results, as shown below.

As well, another partner AuthorityHacker ranks for their Hunter review just a few positions below.

Below, you’ll find the structure of Kripesh’s Hunter review:

Software comparisons

Another effective method to earn affiliate commissions as a Hunter partner is through blogging.

This time, instead of writing a dedicated review of Hunter, consider creating a comparison post. Share a side-by-side analysis of Hunter's benefits compared to other platforms. This approach helps customers clearly understand what Hunter offers and why it stands out in specific contexts.

AuthorityHacker, one of our top affiliates, has done an excellent job demonstrating why Hunter offers more value compared to other platforms.

Top tools round-ups

As a creator or influencer, building trust with your audience is crucial. When you establish a close relationship, they’ll be eager to hear your recommendations, whether they're strategies or tips related to your niche.

This also means you can recommend tools that you use and love. Incorporating Hunter into your toolkit and sharing it can feel very natural and organic. One of the simplest ways to do this is by creating a list of recommended resources or top tools on your website.

Adding a 'Recommended Tools' page to your website is a straightforward way to earn passive commissions. Simply set up your page, include your Hunter affiliate link, and keep driving traffic to your site. This simple approach allows you to watch your earnings increase automatically.

Video reviews

Did you know that 78% of consumers say watching a video influenced their purchasing decisions? Video reviews are a proven method to drive traffic and earn commissions regularly. This is an area with less competition, making it ideal for those comfortable on camera.

Additionally, your videos don't need to be overproduced. For inspiration, check out Alexandra’s video below where she simply records her screen while reviewing Hunter’s features.

Free/paid courses

When you’re teaching something (especially in the digital world), you’ll naturally have products and tools you recommend.

Anyone in the online education space has the opportunity to share unique tools to accelerate learning and implement them practically.

LeadGenJay did a great job in his free Cold Email Masterclass where he naturally mentioned Hunter as a tool that helps him find accurate email addresses to contact.

If you choose a paid approach, consider Patrick Dang’s example with his Lead Generation Machine course. In this course, he teaches participants to master B2B sales via cold email. He regularly features Hunter as a go-to tool for sourcing accurate email data. Beyond course revenues, Patrick also earns additional income by naturally incorporating tools that enhance his workflows into his teaching.

Promote your affiliate link via social media

Create informational posts for your audience, highlight tools that help you achieve specific goals, and then include affiliate links in the comments section.

See how Davit successfully does this on LinkedIn:

You can take it a step further by creating engaging LinkedIn carousels, similar to what Mykolas has done:

Guest blogging

Guest blogging offers a fantastic opportunity to network with other bloggers, earn freelance income, and build relevant backlinks to your site. It also provides a platform to promote your Hunter affiliate link.

Instead of only placing your Hunter link on your own blog, guest blogging allows you to leverage the traffic from another website. This strategy can help you establish authority in your field and tap into another blogger’s audience, potentially increasing your earnings as a Hunter partner.

Check out this guest post by Antonio, where he indirectly mentions Hunter and demonstrates how he used it to boost organic traffic by 131%.

Offering to write a guest blog post—or even paying for a spot on someone else’s website—can help you tap into their audience and drive more traffic to your brand. Not only does this strategy provide a valuable backlink to your site, but it also allows you to generate passive income by naturally incorporating a Hunter affiliate link into your post.

Webinars / live videos on relevant topics

Long-form video is a great way to share your affiliate link since you’re already teaching a topic.

However, you don’t just need to stick to a platform like YouTube to create video content to promote your link.

You can also create webinars on dedicated landing pages through your website.

This works best if you’re in the cold email space and are teaching on a cold email topic already.

However, you don’t even need to be teaching cold emails specifically.

As long as there’s a related topic where Hunter is mentioned, you’re good to go (lead generation, email marketing, link building, recruiting, etc.)

For example, let’s say you run a web development agency. And your niche is helping local brick-and-mortar businesses expand online.

So, you decide to give a simple webinar where you teach business owners how to create and promote their website to increase online sales.

In addition to your pitch at the end (to sign up for your web development services), you could include links to grow your business with cold emails – including Hunter.

Email newsletter

Do you send out a newsletter to your email list? That's an excellent opportunity to promote Hunter. Depending on your audience, consider sharing a success story from a recent cold email campaign—or any other type of campaign—and naturally mention how Hunter helped you achieve those results.

Note: I don’t have relevant examples since I am not subscribed to many newsletters. In case you have some, it would be awesome to share.

Tutorials

Tutorials are great for showcasing and promoting Hunter in a natural way.

Patrick Dang did that in an amazing way. His audience are mostly sales people who are looking to get better at sales. He knows that finding email address is a hot topic in sales, so he created a tutorial on how to easily find a valid email address of anyone. And guess what? He mentioned Hunter as the first solution. His video has been seen more than 350k times!

Communities

You'll often find people seeking software recommendations on Reddit, Quora, forums, and other online communities. These platforms are excellent opportunities to share your Hunter affiliate link.